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Carbon Offsets Daily

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NEWS: Billboard Advertisers Reducing Carbon Footprint Through Use Of Tracker

Posted in Press Release on January 23, 2009

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The True Tracker allows companies to turn off lamps over the dead of night and restore lamps for morning commutes. They can also turn off faces that are vacant, saving potentially thousands in energy costs while reducing their impact on the environment.

In addition to environmental benefits, advertisers can monitor the performance of electricity and lamps at their sites through API Monitoring’s web-based software, and troubleshoot problems like burned out bulbs without doing drive-by’s, while providing excellent service, and proof-of-performance reports to their clients.

The True Tracker went through vigorous testing in 2008, and performed successfully in trials with Lamar Outdoor in Milwaukee. Among other large companies API is in negotiations with is Clear Channel.

With introductory trials from New Hampshire to Seattle, particularly saturating the Midwest, API Monitoring is poised to set the new standard in energy efficiency for billboard advertisers.

Previously released for use monitoring performance of stand-by back-up generators, the True Tracker for generators has also been upgraded to a wireless version.

API Monitoring is an owner-operated business based out of McHenry, IL with a branch just opening in Salt Lake City, UT. Its primaries have over 60 years combined years of business ownership and management.

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