method is one of the first customers to use Planet Metrics recently unveiled Rapid Carbon Modeling (RCM) technology to measure and track the carbon footprint of their operations. We asked Adam Lowry, the co-founder and chief greenskeeper of method, to give us some insight into the benefits of using the RCM software.
COD: Every person we talk to LOVES method – I use your products everyday. Your brand has won the hearts and adoration of a big community. How to you think your cradle-to-cradle philosophy has helped establish the method brand?
Adam: For method, there is an important difference between sustainability as an aspect of our products’ quality, and sustainability as a brand position. For us, sustainability is simply about product quality. Our cradle to cradle philosophy drives every product development decision and, in fact, how we design the organization itself. When you buy a method product, it’s just part of what you get.
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Posted on June 16, 2009
· in Interviews
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Read our Interview with Planet Metrics CEO
San Bruno, CA, June 16, 2009 – Planet Metrics today announced the beta release of its Rapid Carbon Modeling (RCM™) solution. RCM enables manufacturers, consumer packaged goods (CPG) companies and retailers to model, analyze and optimize carbon emissions and energy use throughout the entire value chain, from material extraction to end-of-life, often called cradle-to-grave. RCM provides the optimization tools to efficiently assess exposure surrounding energy and carbon cost scenarios and to model alternatives in order to save money and emit less harmful gasses. RCM enables companies to identify and focus on the highest ROI eco-innovations to drive competitive advantage. As the need to lower total cost of operations continues to increase, leading analysts are reporting that sustainability and corporate social responsibility mandates are emerging as a key cost control and customer retention strategy.
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Posted on June 16, 2009
· in Press Releases
